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4 Applications of AI in Marketing That CMOs Should Watch Closely
From optimizing messaging for direct-response channels to powering chatbots, AI is making an impact that will only accelerate from here.
Over the next decade, Artificial Intelligence will transform the nature of work across a range of industries, and given our penchant for being early adopters, marketers will be on the fast track.
We all got into Marketing to solve business problems and focus on customers, and every minute spent onboarding a new vendor or making imperceptibly small tweaks to messaging takes away from time that could be spent on meaningful creative or strategic work.
Erez Yereslove
Chief Marketing Officer